The head of the economic sector of the Government of Leningrad region Dmitry Yalov told about the results of exporters from Leningrad region during a practical seminar “Regional export: advantages for German business” at a conference dedicated to improvement of Russian investment image in Germany.
Dmitry Yalov noted that an interesting formula was formulated – export-oriented import substitution. It implies that import substitution makes sense only if your product is competitive at international markets.
“I’d like to say that, despite all difficulties, Leningrad region has good examples of export of goods produced by Russian companies to Germany and localization of German companies. Some Russian companies, including small and medium-sized business, especially those connected with food industry, simply did not think that their products could be interesting at European and Asian markets,” noted Dmitry Yalov.
He also emphasized features of Leningrad region: almost 25% of Russian export and import goes through our region. There is an opportunity to diversify, produce goods both for Russian and European markets.
Deputy Chairman of the Government of Leningrad region told that there are some barriers which slow down Russian companies entering German market, such as availability of competitive products, difficulties with certification and logistics.
Among practical steps being implemented by the Government of Leningrad region to overcome barriers and to support regional exporters are:
- Creation of Export Support Centre of Leningrad Region.
- Support for companies in export audit, marketing research, certification of products for German market, subsidies for logistics expenses.
- Organization of business missions and participation of regional companies in international exhibitions.
- Education: last year an acceleration programme German Business was launched. As the result, 6 agreements were concluded with counterparties, 2 agreements are at the approval stage.
